Established in 2004, Chapters Financial is a Guildford-based firm of Chartered Financial Planners and Independent Financial Advisers (IFA) offering bespoke financial planning and advice for individuals, businesses (SMEs), trustees and charitable trusts.
Spybey & Company provides Chapters Financial with photography for inclusion in its regular customer newsletter, for use on its client-facing website, in digital and social media and other marketing collateral.
SpybeyCo also provides cover photographs for Chapters Financial’s annual Tax Tables, widely distributed to customers and prospects.
DxE Partners is a venture firm helping organisations deliver impact at scale. It focuses on market positioning, value proposition design and developing high performance cultures.
Spybey & Company provided pre-launch PR support for the firm, including key message refinement, media identification and targeting and preparation of news releases, biographies and backgrounders.
SpybeyCo also provided a virtual Press Office service to DxE.
Spybey & Company created the brand identity for The Guildfordian - a popular social media platform showcasing the town and country surrounding Guildford, Surrey.
Since launch in June 2019, SpybeyCo has helped grow The Guildfordian’s Instagram audience from zero to over 2,500 local people, together with a further 1,900 followers on Facebook.
SpybeyCo now advises The Guildfordian on collaborative marketing, brand extension and engagement opportunities.
Helvetica57 is an online resource dedicated to products and artefacts that feature the iconic modern font, Helvetica (first created in 1957).
Spybey & Company worked to create and deploy the Helvetica57 brand, as well as building a full e-commerce presence on the Shopify platform.
A series of highly targeted social media campaigns and promotions devised by SpybeyCo supported the brand’s commercial goals and built its niche customer base.
Spybey & Company developed the brand identity for Northchapel Estate, a nascent West Sussex winery business.
With its distinctive inverted, North-pointing bunch of grapes logo, Northchapel Estate was looking to “stand out, yet fit in” within the burgeoning English wine sector.
SpybeyCo continues to work in the background on a variety of communications activity ahead of the brand’s formal debut.
Visualister is a pre-launch service brand focused on the e-commerce sector.
Spybey & Company created the Visualister brand identity including the logo and wordmark.
In addition, SpybeyCo secured and set up key social media platforms prior to full brand launch.
Yell helps UK businesses thrive by providing innovative digital marketing solutions that work together to deliver more leads and customers, while saving business owners time and money.
Yell Group plc was Spybey & Company’s founding client. The former Yellow Pages provider contracted SpybeyCo to lead its group communications function on an interim basis during a period of significant corporate transformation.
This successful six month contract lead to Andrew Spybey’s subsequent hiring as the firm’s permanent Group Head of Communications from 2012 to 2014.
As you might imagine, Spybey & Company was responsible for the creation of its own brand identity, website and social media presence.
Confidential Clients
Spybey & Company also works on a wholly confidential basis for clients in a wide variety of sectors.
For further details, please get in touch.